Campaign Playbooks

Proven campaign types for every goal

Pick a playbook based on the result you want to achieve. Each one comes pre-filled with deliverables and guidelines — tweak the details and launch in seconds.

Brand Awareness Blast

Get your name in front of thousands

Partner with multiple mid-tier athletes for broad reach. High impression volume keeps your brand top-of-mind across a region.

3 Reels5 Stories1 Shoutout

Typical Budget

$1,500 – $4,000

Best For

Reach

Product Launch Hype

Drive buzz for a new drop

Coordinate a synchronized launch day. Athletes unbox and demo your new product to create a wave of excitement.

1 Unboxing Reel2 Demo Posts3 Stories

Typical Budget

$3,000 – $8,000

Best For

Buzz

Sales & Conversions

Turn followers into customers

Athletes share a unique discount code or affiliate link. Performance-driven content optimized to drive direct purchases.

2 Reels with promo code4 Stories with link

Typical Budget

$2,000 – $6,000

Best For

Revenue

Engagement Booster

Spark conversation & community

Interactive challenges, giveaways, and Q&As that get audiences commenting, sharing, and tagging friends.

1 Challenge Reel1 Giveaway Post3 Story polls

Typical Budget

$1,000 – $3,000

Best For

Engagement

Event Promotion

Pack the house for your event

Build anticipation before and live coverage during your event. Athletes drive RSVPs and ticket sales.

2 Teaser Stories1 Hype ReelLive coverage

Typical Budget

$1,500 – $5,000

Best For

Attendance

Ambassador Program

Long-term brand partnerships

Sign athletes for a season-long partnership. Consistent, ongoing content builds deep trust and loyalty.

Monthly ReelsWeekly StoriesEvent appearances

Typical Budget

$5,000 – $15,000

Best For

Loyalty